A New Kind of Membership
Introducing The Reserve
More than a club. An invitation to the inner world of Hill Country Chocolate.
Hill Country Chocolate
Handcrafted in
Fredericksburg, Texas
Bean-to-bar chocolate made with intention.
A tasting room designed for discovery.
Wine pairings that tell a story.
We've had customers ask us for years:
"How do I become more involved?"
The Reserve is our answer.
The Reserve
Not a subscription box.
A relationship.
This isn't about what arrives in the mail. It's about how it feels to walk through our doors.
What You Get
Everything, Simplified
20% Off Everything
In-store and online, every time
Free Tastings
Complimentary on every visit
Curated Gifts
Delivered twice a year
Insider Access
Private events and first releases
Member Benefits
The Details
20% Off All Purchases
Every item in our shop and online store. Caramels, toffees, bonbons, gifts — 20% off, every time.
Complimentary Tasting
Walk in, show your card, and enjoy wine with a curated chocolate pairing. On the house, every visit.
Free Shipping
On every online order. No minimum. Your membership removes the friction.
Welcome Chocolate Box
Ships within your first week as a member. A proper introduction.
Member Benefits
And More
48-Hour Early Access
New seasonal releases and limited editions. Reserve members get first access before anyone else.
Exclusive Events
Members-only tastings, maker dinners, and behind-the-scenes experiences.
20% Off Experiences
All Premiere Experiences, including our nationally-acclaimed wine and chocolate pairing.
Metal Membership Card
Laser-etched and numbered. Present in-store or use your code online.
Your Membership
The Card
Laser-etched metal. Numbered. Crafted in Fredericksburg.
Your Gifts
Curated Twice a Year
Chocolate crafted here in Fredericksburg, shipped to your door.
February
Spring Collection
- Handcrafted chocolate selection
- Pairing notes included
- A seasonal surprise
November
Holiday Collection
- Holiday chocolate selection
- Gift-ready presentation
- A holiday surprise
Optional
Reserve Wine Selection
+$100/year
Wine added to both gift shipments.
Six bottles a year from our DKM Cellars collection
and our Texas winery partners.
Texas addresses only. Compliance matters.
Membership
$249
per year
Everything included.
No tiers. No hidden fees. No surprises.
Want wine? +$100/year.
What $249 Gets You
- 20% off all purchases, year-round
- Free shipping on every order
- Complimentary tastings on every visit
- Welcome chocolate box
- Curated gifts twice a year
- Metal membership card
- 48-hour early access
- Exclusive event invitations
"The best part isn't the discount. It's walking in and hearing someone say your name."
— What we're building for every member
The Reserve
hillcountrychocolate.com/the-reserve
Fredericksburg, Texas